Can MAHA succeed as a government mandate?

The Folly Of the Calorie

written by

Sam Fisher

posted on

October 31, 2024

At Pasture to Fork, we have plenty to say about Corporate Food’s sleazy labeling tricks. Labeling tricks that magically turn the pseudo food produced in corporate laboratories and food factories out to be not only desirable, but quite healthy as well. And I must say, even for a real-food-passionate person like me, a walk down grocery store aisles—especially at mealtime—instigates a level of desire for even the most processed items on the shelf (I too, grew up consuming these food-like substances and developed a palate memory for their allure).

The greatest advantage Big Food enjoys—which allows their hiding behind glitzy labels and wordy claims—is the disconnect between the farm and the eater. While this is convenient and desirable to many consumers as well as farmers, more and more people are waking up to the fact that their food may be vastly compromised, and that increasingly we’re a weakened species for consuming it. Convenience is addictive, however, and determining to source food locally and directly requires dedicated effort, although I would suggest it also brings considerable satisfaction and empowerment.

Direct-to-consumer farms like us, on the other hand, have little use for fancy labels. Perhaps the number one reason being that the consumer—in most cases—either visits the farm in person or browses our website seeking a trustworthy source. These are people who want to connect with the producer’s vision and philosophy. Food produced and marketed in this manner doesn’t need much of a label, only true in-person representation and quality packaging in order to preserve freshness and quality.

Given the attitude of acceptance among many Americans, I continue to be amazed at how few years have elapsed since the advent of government control in the food sector. Most mandatory food laws in this country are quite young and have not proven themselves capable of adding value or benefiting society. For example, the Nutrition Fact label we now take for granted was not required until 1994. With this being 2024, that makes ’94 exactly thirty years ago. Not a long time! How did people possibly know how or what to eat prior to ’94? I’m sure people did know, and maybe, just maybe, were more in tune with their food for the lack of labeling and government direction.

We believe most so-called “nutrition labeling”—especially the Nutrition Facts graph—offer less value than most of us know. For example, the measure of calories has almost no relation to real nutrition and may cause more distraction than assistance. Yet calories are listed first on the Nutrition Facts label, in bold print. If tracking calories is of such utmost importance—or of significant value—why are 2/3rds of Americans now overweight or obese? Clearly, this exemplifies how the count of calories does not equate food quality, with Americans being more overfed and undernourished than ever.

But the food police are doubling down, with a new law enacted in 2018 where the FDA requires any restaurant with more than 20 locations to provide customers with a calorie-count on their menu items. Is this anything more than a perpetuation of nutrition distraction? As Einstein said, “Insanity is doing the same thing over and over again and expecting different results.”

As you may know, I’m not a fan of government attempting to influence societal behavior. But what really bothers me about the government-mandated caloric rule is the fact that it assumes “a calorie is a calorie” regardless of its origin. If you ate 500 calories of soda and 500 calories of broccoli, would your body respond similarly? Of course not! They may be calorically the same but are a world apart nutritionally. Don’t think your body doesn’t know the difference.

So, how is a calorie determined? Number one, it’s a unit of energy—the amount of energy needed to raise the temperature of a gram of water one degree Centigrade, to be exact. Or the modern version is simply 4.1868 joules of energy. That’s all, merely energy. Obviously, a calorie of gasoline energy will not serve my body like a calorie of pork chop will. Perhaps the foremost reason is because a calorie of pork chop also provides a lot of other value besides X amount of energy. Which brings home the point of the discussion; calories are such a tiny portion of the measure of food item that it’s practically unimportant.

Perhaps the most disturbing part of all this is that it’s the best we can do in modern America. Is this really the brightest and best in food science? Please tell me it’s not.

As a matter of fact, we know it’s not. Private sector doctors and nutritionists—and perhaps everyday people who take an interest in food and how it affects us—now know far more about food and nutrition than anything coming from the ivory towers of government. Or at least are willing to have the discussion and/or publish their findings.

Goodness, we’re still using a nearly 150-year-old method to determine caloric content. Besides, are we as humans not more than test tubes? Do we not break down food in a far more complex manner than a bomb calorimeter, which is how calories per gram of food are determined? We digest food efficiently or inefficiently depending on stress, nutrient deficiency, digestive enzymes, composition of gut flora, timing of previous meal, and on and on. One day you may be able to digest 300 calories from a meal but only harness 200 calories from the same meal the next day based on your environment and individual state of being.

There are so many different diets on the market because no one really knows what you should eat. There’s probably as many opinions and disagreements as there are dieticians and nutritionists. However, one thing almost universally agreed upon in the diet world is whole foods raised without chemicals and antibiotics. Eating clean whole foods come with a lot of advantages, and literally no disadvantages.

When you switch from a processed food diet to whole foods, you don’t have to worry about counting calories because your body self-regulates. It works the way it’s designed to work. You stop over-eating because you are no longer blocking the hormonal signal that tells your body you are full. When I say whole foods, I’m not necessarily saying raw food—although that can be included. I'm saying food that has nothing in the ingredient list except that food—or very few other ingredients.

Do yourself a favor and simply stop counting calories. Stop listening to governmental guidance as to what foods you should or shouldn’t eat. Don’t choose your food based on an inaccurate label that perpetuates the myth that all calories are the created equal. It’s simply not true. 

Let the stress of calorie counting go from your mind and body. Instead, invest in and enjoy clean whole foods—the food God intended for you to eat, and enjoy eating in a guilt-free state of mind without being all wound up about the number of calories you’re consuming. 

Your body recognizes whole foods and knows how to digest and metabolize them for your health and benefit. And that’s The View from the Country.

More from the blog

A Bold Return to Giving A Damn

Some time ago, a patron and friend recommended a book to me. As I’m wont to do when a book sounds interesting, I purchased it. And read it with much interest and pleasure. The title, the same as the title of this article—is interesting in itself—and the book even more so. Written by Will Harris, A Bold Return to Giving a Damn is the story of a piece of land being in the Harris family from 1866 to the present. The first two generations, of course, managed it successfully without chemicals or any of the agricultural tools of modern science, which means they produced food within the confines of nature, being forced to respect the natural cycles and yields nature offered. These two generations were livestock farmers that primarily marketed their product to local eaters—in a time when food was by necessity local. Will Harris’ father, however, introduced to synthetic nitrogen as a fertilizer in the 1940’s, steered the ranch into modern American agriculture, which is to say pesticides, herbicides, and synthetic nitrogen for the land. Parasiticides, antibiotics, and steroids for the cattle. Taking cattle from pasture into an on-farm feedlot, and selling the remaining beef calves into commodity markets rather than marketing them to local eaters. It’s the story of several generations of men who had work ethic, swagger, grit, savvy, and by the 4th generation, used “with impunity” (his words) the host of tools modern agribusiness offered, to the detriment of the natural resources in his care. Will, fourth-generation Harris, tells his story in what is part memoir, part manifesto, in a very entertaining writing style—course enough to show his macho irreligious Harris character, but well-worded and on-point in a way that brings out his vision for a friendlier and more responsible food and farming model. Here’s a brief glimpse; I was a very industrial cattleman. It was a system predisposed to excesses—and I loved that part of it. The alpha-male, testosterone-charged person that I was relished the chance to play hardball now that I had control of things on the farm, and the game came naturally to me… I had a foot on the pedal and a hand on the brake—high-carbohydrate, grain-based diets promoted super-fast growth, then pricey pharmaceutical drugs took down the painful bloat and liver infection that resulted. The results were hard to deny…I was a hard-pushing commodity cowboy and I’d mastered the skills better than just about anyone else around me. Until one day I looked around at what I was doing and said, This sucks. This sucks real bad. Starting to care about the resources in his care (giving a damn), according to the book, came from a completely non-religious point of view, rather a repulsion to his own overly aggressive use (abuse) of agri-chemicals, antibiotics, parasiticides, etc. He was not hurting financially, was debt-free, and paid plenty of taxes every year. In his words; I was sitting pretty, from anyone else’s perspective. But my perspective had changed—kind of like when a small corner of your house becomes the junk zone…and you realize it won’t ever go away unless you make a very conscious decision that This sucks. I am cleaning this s**t up! That’s how it was for me, nothing lofty or philosophical or grand. Just a C-student’s aha that he didn’t like what he was doing, and now he wasn’t going to do it anymore. The conclusion of "farming-this-way-is-wrong" when it doesn't stem from a moral or religious conviction, or from financial hardship is rare. Most people, I would say, come to regenerative farming and food production from either financial pressure or from something of a moral conviction. And yes, in a sense Will Harris had something of a moral dig when, as he writes; "One day in the fall of 1995, I stood at our corrals and watched a hundred head of five-hundred-pound calves get loaded on a double-deck eighteen-wheeler that would wrench them out of their coastal savannah eco-system and transport them to a massive feedlot thirteen hundred miles away in a very different eco-system, the high plains of Nebraska...I knew from two decade of experience what would happen when they left my farm: a thirty-hour ride with each steer jammed up against the next, deprived of food, water, or rest; the steers on the top deck peeing and shitting on the ones on the bottom. Transporting calves this way off the farm to big feedlots in Iowa or Nebraska was absolutely standard in our industry...But standing there looking at it on this particular day, something changed in me. I wish I could say that God spoke to me or that I saw a burning bush; but it wasn't that dramatic. It was just that something that had always felt reasonable and rational to me suddenly felt very wrong...It suddenly felt like raising your daughter to be a princess and then sending her to the whorehouse"  The book, to me, is a very enjoyable read, weaving in and out of where contemporary agriculture went wrong, the hard realities of reversing course, and the satisfaction of seeing—after a few decades, the results—on the farm, in the livestock, and in the community, of actually giving a damn about the outcome. Will Harris paints the story—in a personal way—of how reckless food and farming policies have vastly diminished America’s natural resources, how in the big scheme of things government, agribusiness, agricultural academia, and even the farming community have been so drunk on “progress”, on technology, on agricultural exports, and on “feeding the world” that essentially the entirety of the agricultural and grocery sectors have stopped giving a damn about any sort of long-term vision for the future of food and farming in America, not to mention the health of Americans. His is the story of exactly what the book title implies—returning to a place where one begins to care again. To me, that’s profound. It’s profound because I see the same phenomenon around me—farmers stuck in the conventional mentality, not looking further than the current generation, if even that. Agribusiness continually coming up with new ever-more-egregious ways to subvert nature, with no thought of how their innovation helps or hurts our finite natural resources, not to mention the food animals it’s intended for. Even eaters, stuck in a consumeristic mindset that food needs to be pre-prepared and “affordable”, with little thought of how it’s produced or what producing it does to our children’s survivability. Yes, it may be a cultural phenomenon—especially for farmers and eaters, but it’s also the essence of ill-informed and thoughtless decision making. Not giving a damn about things as essential as food and farming, regrettably, is commonplace in America. But let all excuses be gone—if someone as deeply entrenched in chemical conventional farming, as tuned out to what is natural and sustainable, as rough and reckless and irreligious as Will Harris (I mean no disrespect, rather a deep respect for the 180 degree about-face he did) can make a bold return to giving a damn, then any one of us—whether we’re farmers or eaters—can do the same. Never has it been more necessary. And that’s the View from the Country. Quotes Worth Re-Quoting -“The food that came out of the [industrialized] system was artificially cheap - the price was subsidized by the environment, our wildlife and aquatic life, and our bad health. We just couldn’t see those hidden costs - nor could we grasp how future generations would inherit the effects of our extractive, intensive farming methods. When you add up all the ways the bill is coming due, it takes the shine off the glittering promises of postwar industrialized food. The deal we made with our planet, its creatures, and our rural workforces, all so we could enjoy a slightly cheaper hamburger, might just be the worst deal that was ever made.”~ Will Harris Our family and our farm participated in creating the bedrock of rural America, then inadvertently helped to crack that foundation by participating in the industrialized, centralized, commoditized system that rendered rural America close to obsolete. We traded the autonomy of the small farmer for the security that came by scaling up; then we began to risk degradation and disrepair to our land, animals, and community as a result. And we participated in a system that sold consumers a bucolic image of farming that wasn't actually true. ~ Will Harris

Can MAHA Succeed?

Whether we see it as such or not, MAHA is a movement by the people and for the people. Before it was known as MAHA, it was simply a rising concern among an increasing number of in-the-know people who learned how bad our food, farming, and health situation is in America. The question is; Can it succeed as a government mandate? I may be vilified for my skeptical views on this, but I'm nevertheless, here goes. I believe RFK Jr. will give it his all and will work very hard to make it a success. He has a long-standing passion for children's health, even to the point of hiving up a presidential campaign and joining "the other side" in order to exercise influence in public health. But I’m skeptical that MAHA can be successful to the extent he wishes to make it successful. Don’t read into this what I’m not saying, his intent, as I see it, is sincere and he’s probably the best person for the movement, along with Jay Bhattacharya and Marty Makary. I don’t wish to be paranoid, or to discourage anyone who believes in MAHA. It’s just that I look at the massive agency HHS is, the vast number of people who are part of it (including all the agencies under HHS like FDA and USDA), and I’m skeptical that such a vast organization can meaningfully backtrack from the direction it was pointed for at least thirty years. Not to mention whether the bureaucracy within wants to backtrack. The term “permanent Washington” refers to people in bureaucratic positions who stay there from one presidential administration to another. I think this is more real than most Americans realize. Undoubtedly, there are people within these agencies who are willing to wait out an administration who disagrees with their agenda. This will include people who are willing to give lip service to a sitting president or other leading figure for the sake of appearances, only to continue the previous course (back to the original agenda) when he is gone. I’m with everyone else, watching and waiting hopefully to see what secretary Kennedy is able to achieve on the vaccine front, with food guidelines, regenerative agriculture, and the like. But I'm hopeful in a dubious sort of way. I look at the track record of past agendas like MAHA—programs that are for the people at the expense of government control—and can’t help but being cynical. I think the likelihood for MAHA to be sidetracked from its original intent is extremely high. Yes, there’s the banning of food dyes—a necessary move. There’s a willingness to study Autism, which I endorse. There’s the separation of vaccines (not as many vaccines in a single shot or visit), which is a necessary initial approach. But even so, the chance for the original agenda to be sidetracked by small wins or bright shiny objects is extremely high, in my opinion. Plus, I’m sure RFK Jr. and the people surrounding him know very well that certain agendas will be met with extreme pushback from industry and the lobbying circuit, which, if you’re in that position, it’s always easy to go for the smaller wins at the expense of the bigger ones. The same likelihood for distraction applies to the people who follow MAHA and support the endeavor. When a people’s movement like this one garner presidential and government attention like MAHA has, it’s very easy for the people (even the early supporters) to be so caught up in rah-rah-rah-ing every small “win” that they lose sight of the bigger agenda and real permanent wins. Let’s recognize that we’re hardwired to want to have someone take care of us. Those of us who have opted out know how difficult it is to take the not-so-well-traveled path of finding life-giving real food, of going against a pediatrician’s advice regarding the vaccine schedule, of seeking out alternative health hacks that are poo-poohed by not only the medical industry, but perhaps by family members as well. Therefore, it's quite comforting to see our health strivings go mainstream, being discussed in a presidential campaign, and a celebrated-in-the-health-crowd figure like RFK Jr. being appointed secretary of HHS. But remember, the desire to be taken care of may be stronger than the desire for liberty and independence. Liberty and independence, BTW, require hard work, free thought, and often, ridicule. My concern is that four years, or eight or twelve years roll around, a new administration comes in, and very little has changed that can’t be easily reversed. I hope I’m wrong. The foremost reason for my skepticism is rooted in the fact that MAHA flies directly in the face of the largest and most powerful industries in the country—and perhaps the world. These would include the pharmaceutical industry, the agricultural lobby, the agri-chemical industry, and the American Medical Association. If MAHA goes as it should and treads around on the toes of these industries and the lobbies representing them, and survives the pushback, threats, and ruthlessness, it will be quite a feat. Many of us want to believe RFK Jr. will not compromise, much like the hero many Trump supporters think him to be. But even RFK Jr. must pick his battles, and don’t kid yourself, the battles are real, and the threats, I’m sure, are severe. The industries I mentioned do not handle threats to their agendas with kid gloves. Ruthless is their middle name, and I don’t think they will back away from their long-standing agendas just because RFK Jr. is appointed head of HHS. Plus, the likelihood for the supporters of the movement to become lax because it’s now a government mandate is extremely high. I’m always reminded of Zuby’s “21 things I learned”, which is an excellent short-form recognition of human behavior. Many of the 21 bullet points theoretically apply to this topic. For example, number nineteen, which reads; Modern people are overly complacent and lack vigilance when it comes to defending their own freedoms from government overreach. I think this axiom is true on a much deeper level than most of us recognize. Or number seven; Most people believe the government acts in the best interests of the people. Even many who are vocal critics of the government. Again, this is more widespread than we think. The indoctrination runs deep, and we’re all steeped in the idea of American exceptionalism to the point where we tend to think our government wouldn’t do the things they actually participate in. Perhaps the best one—especially in light of government proceedings—is number twenty; It’s easier to fool a person than to convince them that they have been fooled. To have MAHA sidetracked would certainly not be the first time the people hoped and waited on what they thought was going to be a win for them, only to realize that they had been fooled. The euphoria that takes place among the MAHA supporters as this agenda goes mainstream is a red flag in my opinion. Yes, we should cheer the effort to remedy the problems that plague our national health, food, and farming, but we must remain wide awake and retain a healthy skepticism, because this very “fourth branch of government” is expert at intercepting good agendas. Let’s remember that MAHA began as a movement by the people. Whether or not it succeeds as a government mandate, it is by definition a people’s movement. I daresay it most certainly will not succeed on a governmental level if it doesn’t remain a crusade driven by the people, even though it’s now gone public. The way I see it, this MAHA government mandate may be the best opportunity we have to further solidify the crusade. We have this moment to take advantage of the door of regulation being ajar and practice our God-given food and health freedoms more boldly than ever. This is the moment for our generation to sacrifice other consumeristic desires for the sake of real food and honest healthcare.  If you’re inclined to not vaccinate your children, now is the time to shamelessly inform your doctor or pediatrician, and to stand firm in your decision. If you’re a farmer interested in providing food for the growing number of people seeking unadulterated farm fresh food, now is the time to just do it without too much concern over whether or not your state or county allows it. If you’re an eater who wants to buy raw milk or non-USDA meat, now is the time to push the envelope with your farmer (and your family) without first seeking approval all around. The early stirrings of what is now known as MAHA began with people who took risks with the food police, the vaccine police, and even with their disapproving family members. They were often vilified socially by friends and family and persecuted legally by an overarching layer of bureaucracy. Now that MAHA is mainstream effort, let’s not relax and think we’ve achieved the goal. Let’s accelerate and boldly give this our best shot. It may be the only one we have. And that’s The View from the Country.

What is Freedom?

Today is Independence Day—the day Americans celebrate the birth of the United States of America. It’s the day we revel in the fact that we’re a free nation—a free society. Yes, it’s debatable just how free we are (in many different ways), but I would suggest we’re about as free as allow ourselves to be. Or maybe as we behave ourselves to be. I say “behave” because recently I’ve been thinking about an old quote. Supposedly an old Amish proverb, the quote reads; “Freedom is not the right to do as you please but the liberty to do as you ought.” The reason I’m intrigued by this quote stems from what we’ve seen in American society in recent years, which is a push/pull—even a legal debacle—over issues such as abortion, gay marriage, porn restriction, jobless able-bodied men living on the public dole, and many more controversial issues of our day. Regardless of where you are on these issues, I think we need to recognize that some things—whether or not they pose as liberating the individual or society—do not contribute to real freedom. Freedom, in modern times, is often conflated with the idea of simply doing as we please. But in reality, real freedom comes from living responsibly and morally (as we ought). The quote, I think, hits the proverbial nail squarely on the head in this light. Now, I mentioned some of the heaviest hot-button societal issues of our day, which was deliberate in order to make the point. However, there are many other decisions affecting society that the quote applies to as well. Issues as marginal as farming practices, ultra-processing of food, even poor dietary decisions, that do not liberate us as promised. Many of these practices and products were initially marketed under the guise of liberation but have proven otherwise. Such as the promise that herbicides and pesticides will liberate farmers from the arduous task of weeding, pest management, and proper crop diversity—only to bind them to the ag-industrial complex in ways they were unable to foresee. Or the promise of liberating women from the kitchen via cheap ultra-processed food, resulting in vast society-wide metabolic dysfunction, a raging type II diabetes epidemic, numerous auto-immune diseases, childhood cancers, and the like. Illness, by the way, is a form of slavery—a constraint on one’s life and liberties. The freedoms many of these ideas offer need to be weighed in light of what they will do to us societally and individually. I don’t mean to suggest that all our food, farming, and life decisions are moral decisions in and of themselves, but they are freedom-oriented decisions all the same. We don’t allow our children to simply do as they please, because we know it’s not good for their long-term wellbeing. The same is true for adults, and for society, respectively. Joel Salatin has often posed the question in his books and lectures; “Just because we can, should we?” I think this is an excellent question to ask ourselves, both individually and societally. Just because we can be jobless and live on the public dime, should we? Just because we can take part in a rampantly consumeristic mindset that buys everything just because the neighbors do, should we? Just because we can use so-called “benign” chemicals on our fields and gardens to eradicate pests and weeds, should we? Just because we can live irresponsibly and thoughtlessly, should we? I could go on, and I say these things to myself as much as to anyone. We are not here to simply do as we please. We have responsibilities not only to ourselves, but to future generations and to the overall good of society. Besides, history shows that any society who does as it pleases—culturally, economically, and morally—does not remain free. I fear America is on the crux of that phenomenon. I think holidays are an excellent time to reflect on not only the theme of the holiday, but on our lives as it pertains to the holiday as well. There’s a reason why we remember our deceased loved ones more during a holiday season (memories of past holidays, etc.). Whether it be Christmas, Easter, or the 4th of July, holidays are a time to reflect. Today, let’s think about what contributes to freedom—real freedom—for the most people. Let’s think about the vision our forefathers had for a not only free, but a morally grounded society with the ability to keep those hard-won freedoms. Let's think about what you and I can do to live "as we ought" in order to carry these liberties forward for future generations. Happy Independence Day, and that’s the View from the Country. Quotes worth Re-Quoting ~“Freedom makes a huge requirement of every human being. With freedom comes responsibility. For the person who is unwilling to grow up, the person who does not want to carry his own weight, this is a frightening prospect.”― Eleanor Roosevelt Kelly's definition: "Freedom is not the ability to do whatever you want. Freedom is the strength of character to do what is good, true, noble, and right. Freedom without discipline is impossible."